Here are the example web sites of three basic markets Business, Consumers and governments engaging in business online.
Please suggest Sri Lankan examples if you know.
Most of the business happens in C2C because no.of consumers are higher. But a better volume of business happens in B2B where all businesses are connected to the internet.
Interesting fact to note about Sri Lankan govt - One of the best Social media usages is seen in National Water Supply and Drainage board -
Will you believe that they maintain a facebook group that is constantly updated with the water cuts in Sri Lanka???
And they encourage E-Business by asking the consumers to pay water bills online (Read above)
Next in E-Marketing we will discuss how to market segment online - very important topic...
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